Our “one-size-does-not-fit-all” philosophy has allowed us to gain clients in varied geographies and sectors. We have helped Yoga Instructors build their follower base and also managed end-to-end admission/recruitment campaigns for large size educational institutions. Having a diverse portfolio of clients makes it challenging to define a specific market share. Our sales turn-over is split into billings that we do in the North American market via our liaison partner Shop360 and Sustainable Mindz in the Gulf regions.

Our core strengths are in media creation, lead generation, and building a strong digital presence. This is complemented by our KPO / BPO operations that helps in lead qualification, customer acquisition and retention. Our turn-key service of business & technology consulting has resulted in us providing newer offerings like product design, registration & regulatory liaisoning (UAE), international markets entry (N America & Gulf) and talent acquisition for academics, sales roles.

As most of our clients irrespective of their sector, do not have a formal marketing team, We would like to be considered as an extension to your business. Even the ₹10+ cr clients, have a more traditional and highly sectoral sales cum marketing teams. Our involvement allows them to think & implement changes which are sector agnostic. We have helped Academic Institutions for their end-to-end Brand building & Admission growth. In eCommerce, we have taken brands which have a traditional distributor-retailer approach and taken them online for brand & product recognition. In the manufacturing sector, we have helped small players to formalize their brand & identity. Lastly, we have also been working with various NGOs, Teleshopping clients to acquire business & footfall over the years.

Client-focused, Cost-optimized, Creative-thinking

An agency comes in, gives you a budget, runs your campaigns & leaves. If you engage them for branding, they may deliver an excellent creative job, but may not be concerned with your brand connect or growth. As a business consulting firm, we invest our time in understanding your goals and constraints. Having been employed in the technology sector and spent 10+ years in the US startup ecosystem of the early 2000s, we work very agile and milestone driven. Our 12+ years of self-starter business experience sets us apart from the 3-5-10 year old agencies which have a single-track mindset of “spend budget”. Our client focused attitude triggers us to get in their shoes, understand their perspective, and then design a plan which fits their budget and needs. Agencies define a proposal. That's the difference.